Key Airbnb statistics in Nouvelle-Aquitaine

More and more of you are listing your property for short-term rental on the Airbnb platform, whether it is your primary or secondary residence. Today, the booking platform continues to show strong growth across all regions of France, and today we are going to take a closer look at the Nouvelle-Aquitaine region. The situation in Nouvelle-Aquitaine is particularly symbolic, as the region is experiencing spectacular growth in terms of both hosts and travelers.

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After reading the report published by Airbnb for you, your property management service has summarized the essentials of the Airbnb market in Nouvelle-Aquitaine, such as the number of travelers using Airbnb, the average host income, and the average length of a stay. For this summer, we are giving you all the secrets to optimize the price of your short-term rental.

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Airbnb hosts in Nouvelle-Aquitaine

The trust that hosts place in Airbnb in Nouvelle-Aquitaine continues to grow. As proof, it is estimated that more than 2,800 municipalities in the region have an Airbnb listing (compared to 500 four years ago). Naturally, this includes major cities such as Bordeaux, Limoges, and Poitiers. But also, villages like Puymoyen (Charente) and Ludon-Médoc (Gironde) hosted Airbnb travelers last year! Finally, hosts earned an average of €2,300 per year, which is €200 more than the national average—a generous boost to put a smile on your face!

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Airbnb travelers in Nouvelle-Aquitaine

As for our favorite travelers, the numbers are just as impressive. In 2016, more than 880,000 travelers chose Airbnb for their stay in Nouvelle-Aquitaine, an increase of 875,000 since 2012. Are you wondering what the typical Airbnb traveler profile is? You should know that 31% are families with children (2.7 people on average) and they stay for an average of 3.8 days. The majority are satisfied with their stay, as 63% are likely to return to Nouvelle-Aquitaine.

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Key takeaways

While the majority of travelers are European (93%, including 74% French), 3% come from an English-speaking North American country. Among French travelers, 23% come from the Île-de-France region, while 20% are locals from the region. The most popular periods are:
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• The weekend of May 27 and 28
• Easter weekend
• New Year's Eve
• February school holidays.

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Top 3 reasons why travelers choose Airbnb for their stay:

1. Access to more amenities
2. The location of the accommodation
3. The "live like a local" experience
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France is the number one global destination for tourism. Paris, Bordeaux, Lyon, Nice... every year, millions of travelers explore all of France. If you are already part of the Airbnb community, you have made the right choice; all that is left to do is optimize your listing to attract all these travelers!